Pirate Metrics AARRR Funnel Framework Template for PowerPoint & Google Slides

Description

Use this Pirate Metrics AARRR Funnel slide to illustrate the five key stages of customer lifecycle measurement—Acquisition, Activation, Retention, Referral, and Revenue—in a visually striking, multi-color 3D funnel. Each tier of the inverted funnel is rendered in a distinct gradient hue, with dashed connectors leading to editable callouts on either side where you can pose critical diagnostic questions (e.g., “Where do customers come from?” or “Can you monetize any of the behavior?”). The soft background gradient and subtle drop shadow ground the design without distracting from your data, while consistent typography and grouped objects ensure pixel-perfect alignment in both PowerPoint and Google Slides.

Built on master slides, this template streamlines customization: swap stage labels, adjust gradient colors to match your brand palette, or replace callout text with your own metrics and insights. No manual realignment is necessary—just drag and drop new icons, reposition callouts, or duplicate funnel tiers to expand the framework. Whether you’re mapping early-stage acquisition channels, benchmarking activation rates, or measuring referral growth, this funnel diagram accelerates your slide creation and drives stakeholder alignment around growth-hacking strategies.

Who is it for

Marketing managers, growth hackers, product teams, startup founders, and performance analysts will benefit from this slide when planning customer acquisition campaigns, optimizing user onboarding, or reporting on monetization funnels.

Other Uses

Repurpose this layout for sales pipelines, recruitment funnels, conversion optimization workshops, or any five-step process that requires clear, staged visualization. Simply update labels, colors, and callout prompts to fit your scenario.