Innovation Funnel Process Diagram Template for PowerPoint & Google Slides

Leverage this innovation funnel process diagram slide to guide audiences through the five critical stages of idea development—from raw concepts to market-ready solutions. The design features a vividly colored funnel segmented into Ideation, Evaluation, Prototyping, Testing, and Implementation, each backed by a matching vertical panel with directional arrows and tinted gradients. On the left, stylized lightbulb icons representing incoming ideas flow into the wide mouth of the funnel, while on the right a packaged lightbulb icon symbolizes final innovation emerging from the narrow end. This intuitive layout simplifies complex workflows, helping presenters illustrate how ideas are generated, filtered, refined, validated, and launched.

Fully editable on master slides, this template uses vector shapes and layered objects for seamless customization. Swap icons to match your brand’s visual language, adjust segment hues to align with corporate color palettes, or relabel the five stages to suit alternate frameworks—such as problem definition, concept selection, user testing, pilot rollout, and scale-up. Intuitive text placeholders allow you to add detailed descriptions, metrics, or KPIs beneath each panel without disturbing the overall design. High-resolution graphics ensure crisp display on any screen or printed handout, while built-in animation layers let you reveal each stage sequentially for dynamic walkthroughs.

Optimized for both PowerPoint and Google Slides, this diagram preserves formatting integrity across platforms and devices. Use it in innovation workshops, product-development reviews, startup pitch decks, or R&D status updates to foster alignment, surface decision criteria, and showcase your structured approach to turning ideas into impactful products or services.

Who is it for

Product managers, R&D teams, innovation consultants, and startup founders will benefit from this funnel diagram when presenting structured processes for idea generation, concept validation, prototype development, and go-to-market execution.

Other Uses

Beyond innovation workflows, repurpose this funnel layout to illustrate sales pipelines, lead qualification processes, recruitment funnels, customer journey stages, or any multi-stage progression that narrows inputs into focused outcomes.