Customer Lifetime Value Analysis for PowerPoint & Google Slides

Description

This Customer Lifetime Value (CLV) template visually demonstrates the distribution of customer profitability across three distinct segments: Non-Profitable Customers, Profitable Customers, and Very Profitable Customers. It illustrates how customer value evolves over time, showing that 20% of customers are non-profitable, 60% are profitable, and 20% are very profitable, contributing the highest revenue. The visual representation includes customer figures and corresponding value percentages, helping to highlight the importance of focusing on long-term customer relationships.

The design offers a clear, engaging layout with easily understandable graphics, including a bell curve for the time and value progression. This slide is ideal for presentations on customer segmentation, marketing strategies, and business performance analysis. It is fully customizable, allowing you to adjust the text, icons, and colors to fit your business context or industry.

Who is it for

This template is perfect for marketing teams, business analysts, and executives who want to analyze and present customer profitability across different segments. It’s also valuable for customer success managers and product managers working on customer retention strategies and business growth.

Other Uses

Apart from CLV analysis, this template can be used for presenting customer segmentation strategies, evaluating customer loyalty programs, or explaining customer acquisition costs (CAC). It can also be adapted for annual business reviews, performance evaluations, or marketing report presentations.