6W Customer Analysis Model Template for PowerPoint & Google Slides

Description

Unveil the essence of customer understanding with this 6W Customer Analysis Model Template for PowerPoint and Google Slides. This visually captivating slide uses a six-petal flower design to represent the six fundamental questions of customer analysis — Who, What, When, Where, Why, and Which. Each segment radiates from a central “6W” core, emphasizing how every question interconnects to form a complete customer insight framework. The gradient shades of purple and pink add a professional yet modern appeal, ideal for marketing and business strategy presentations.

The model guides users through defining customer segments (Who), identifying their needs (What), understanding buying timing (When), pinpointing purchase channels (Where), uncovering motivation (Why), and designing engagement strategies (Which). The symmetrical petal layout ensures clarity and logical flow, helping audiences grasp complex analytical relationships at a glance.

Fully editable text placeholders enable users to adapt the slide for various industries — from retail and digital marketing to product management and customer experience design. The clean white background enhances readability and complements the vibrant color palette, ensuring your message stands out in meetings or reports. Optimized for both PowerPoint and Google Slides, this template maintains visual consistency across devices, making it a reliable asset for any data-driven marketer or strategist.

Who is it for

Ideal for marketing professionals, business analysts, consultants, and strategists who need to present or design customer segmentation frameworks and behavioral analyses effectively.

Other Uses

Can also be adapted for product positioning, consumer journey mapping, brand strategy development, UX research, or customer satisfaction studies. Perfect for workshops, consulting sessions, and internal training modules.