5-Step Marketing Funnel Template for PowerPoint & Google Slides

Description

Visualize the path from first touch to purchase with this vibrant five-step marketing funnel. The slide features stacked, rounded gradient bars labeled Awareness, Interest, Consideration, Intent, and Purchase, each paired with an intuitive icon and a left-side step number for quick scanning. A subtle funnel silhouette anchors the layout, while ample text space on every band lets you add tactics, KPIs, and notes without clutter. Built entirely from editable vector shapes, the design scales cleanly, supports easy color swapping to match brand palettes, and keeps typography consistent through master styles. Use it to present campaign plans, track conversions, or align teams on where leads drop off and which actions to prioritize. Optimized for 16:9 and fully compatible with PowerPoint and Google Slides, this asset ensures crisp rendering on projectors and shared screens, making it ideal for workshops, stand-ups, and executive reviews.

Who is it for

Growth marketers, digital strategists, product marketers, demand-gen teams, sales enablement, and consultants seeking a clear, board-ready view of funnel stages and performance drivers. Founders and PMs can also leverage it to communicate go-to-market flows and resource needs.

Other Uses

Repurpose the framework for e-commerce checkout optimization, SaaS onboarding sequences, ABM journeys, webinar or event registration pipelines, lead-nurture drips, fundraising or grant pipelines, or even internal change-management adoption funnels. Duplicate or remove steps to tailor the diagram to your unique lifecycle.