RABOSTIC IMC Planning Model Diagram Template for PowerPoint & Google Slides

Description

Enhance your strategic presentations with this RABOSTIC IMC Planning Model diagram, designed to visualize the eight critical phases of integrated marketing communications. Eight radial segments represent Research, Analysis, Budgeting, Objectives, Strategy, Tactics, Implementation, and Control with bold icons and distinct color accents. The circular layout underscores the iterative nature of the planning cycle, while subtle shadows and crisp typography ensure maximum clarity.

Fully editable in both PowerPoint and Google Slides, this template offers master layouts, organized layers, and intuitive placeholders for easy customization. Simply update placeholder text, swap icons, or adjust segment lengths to reflect campaign metrics or brand priorities without altering the overall design integrity.

Leverage the diagram to map budget allocations, set measurable objectives, align strategic initiatives, and monitor tactical execution at a glance. The balanced composition supports data-driven storytelling, allowing presenters to highlight key performance indicators or demonstrate progress across each planning stage.

The template’s scalable vector shapes maintain full-resolution clarity on any display, and integrated color palettes can be modified to match corporate branding guidelines. Whether dissecting past campaign results, outlining future marketing roadmaps, or training internal stakeholders, this slide accelerates collaboration and presentation-building workflows.

Compatible with remote collaboration tools and optimized for smooth transitions between devices, this asset streamlines version control and ensures consistency across large decks. Use it for strategic reviews, client pitches, boardroom briefings, or stakeholder workshops to drive alignment and foster informed decision-making.

Built on a neutral white background, the colorful segments and iconography stand out to capture attention while maintaining a professional aesthetic. This versatile diagram can be repurposed for related frameworks, process flows, or executive summaries.

Who is it for

Marketing managers, brand strategists, and communication teams will find this slide invaluable for mapping IMC plans and illustrating each planning phase. Consultants, agencies, and executives can leverage it for client pitches, workshops, and board presentations.

Other Uses

Repurpose this eight-step circular layout for process mapping, project planning cycles, performance dashboards, or training modules. Adapt the segments to showcase product lifecycles, stakeholder journeys, or risk management frameworks.