McGuire’s Model Google Slides Template

Description

McGuire’s Model Persuasion Process Flow Diagram is a structured visual framework designed to explain how persuasive communication progresses from message delivery to behavioral change. This slide illustrates the six sequential stages of McGuire’s Model—Presentation, Attention, Comprehension, Yielding, Retention, and Behaviour—using a horizontal, arrow-based flow layout that clearly communicates cause-and-effect relationships. Each stage is represented with a distinct color, icon, and concise explanatory text, allowing audiences to follow the persuasion journey at a glance. The clean spacing, rounded shapes, and soft gradients create a modern yet professional look suitable for academic, corporate, and training presentations. Fully editable text fields and shapes make it easy to adapt terminology, examples, or emphasis points without redesigning the slide from scratch.

Optimized for both PowerPoint and Google Slides, this template maintains consistent formatting, high-resolution clarity, and smooth visual alignment across devices. The logical progression supports clear storytelling, helping presenters simplify abstract communication theories and reinforce learning outcomes during lectures, workshops, or strategy discussions.

Who is it for

This slide is ideal for marketing professionals, communication strategists, educators, psychologists, and business trainers who need to explain persuasion theory in a structured, visual format. Students, consultants, and HR professionals can also use it to present behavioral change models with clarity and confidence.

Other Uses

Beyond persuasion theory, this flow diagram can be repurposed to illustrate customer journey stages, change management processes, learning frameworks, decision-making pipelines, or step-by-step behavioral models. Adjust labels and icons to fit sales funnels, onboarding flows, or internal communication strategies.