Customer Journey Stages template for PowerPoint & Google Slides

Description

This vibrant template visually captures the five key stages of the customer journey, designed to guide businesses in creating effective marketing strategies and customer engagement. The stages—Awareness, Consideration, Decision, Retention, and Advocacy—are represented with clear icons and bold text, making it easy to follow the customer’s progression through each phase.

The layout uses colorful, clickable bubble icons connected with arrows, making it easy for audiences to visualize the flow from one stage to the next. The color scheme varies from green to orange, yellow, and blue, with each stage uniquely colored for better differentiation. The slide structure is optimized for presentations where marketers, sales teams, or business leaders need to discuss customer journeys, from attracting prospects to building long-term loyalty.

This template is fully customizable, allowing users to change text, icons, and colors to match their branding. Whether you’re presenting to clients, educating your team, or planning your marketing approach, this template provides a clear and professional visual guide through the customer lifecycle.

Who is it for

This slide is perfect for marketing teams, sales professionals, brand managers, customer relationship managers, and business leaders working to optimize the customer experience. It’s particularly beneficial for those involved in sales strategy, customer success, or digital marketing efforts.

Other Uses

In addition to marketing presentations, this template can be repurposed for customer experience workshops, sales funnel analysis, and stakeholder presentations on customer retention strategies. The slide can also be adapted for process workflows, stakeholder journey mapping, or any other project where you need to visualize sequential steps or stages.