brand equity model- aaker

Description

Visualize the core components of brand equity with this Aaker Model template. The slide features a clear, color-coded layout that breaks down David Aaker’s five brand equity elements: Brand Association, Brand Loyalty, Brand Awareness, Perceived Quality, and Proprietary Assets. Each element is presented in a rounded square box connected by dotted lines to the central concept—Brand Equity—framed prominently at the top. The use of vibrant gradients and clean typography ensures the structure is easy to follow and engaging for any audience. Ideal for branding strategy sessions, marketing presentations, or academic discussions on brand valuation.

Who is it for

This template is perfect for brand strategists, marketing professionals, business consultants, and MBA students looking to present or teach the components of brand equity in a visually digestible format.

Other Uses

The slide can also be repurposed for product value frameworks, brand audits, customer perception studies, or internal team training on marketing fundamentals. Customize the colors and icons to align with your brand identity or presentation theme.