Major Components of Company Introduction Slide
Key Components of a Company Profile
A company overview (also known as company profile or “about the company summary”) is an essential part of a business plan. It is an overview of the most significant points about your company- company history, management team, business model, product/services, location, mission and vision statement and legal structure. This is the shortest way of presenting your business aims and objectives with major milestones or accomplishments. If you are displaying this plan to people outside of your company, this is your opportunity to introduce yourself and your business with reliable and authentic information. Don’t give misleading information or exaggerated phrases about your company business model and about your mission and vision. Visualize that the person reading your business plan text has never heard of you, and doesn’t know anything about your industry. When you summarizing your business plan or company profile focusing on “who, what, when, where, and why” of your business. Highlight; who you are as the founder and owner, other prominent team members, your product or service, and why it is unique.
Developing a company introduction summary that suits your objectives means tailoring it to your audience. So, make a study about your intended audience, and plan your strategies according to the requirements of these prospects. An effective overview should give readers, such s potential investors, a quick and easy way to understand your business, its products and services, it mission and goals, how it fulfills the needs of its target market, and how it stands out from competitors. You can include a company overview section as a meet and greet section of your company profile. Keep this brief, as you are going be expanding on what you say here in the next few sections.
Next to the brief summary about your company, you can give a short explanation about company history. This is the timeline of your company. The company history section will start out with when your business was founded and who was involved, and the evolutionary sequences of your development, and will go into a little of the backstory. This section may vary depending on the purpose of the plan. If you want to attract investors or funding agencies, they want to know your backstory, and this section will allows you to provide some context of your business plan. Include story behind initiation, how it grew and changes made along the way. If existing business seeking revenue generation for expansion or a new project, the company history section is going to be pretty significant.
The introduction about the management team is your opportunity to paint a picture of your team and showcase their finest attributes. You can display the roles and responsibilities of each member along with their key contributions for the entire business plan, as a technician or expert their track record can be illustrated in this overview. Work experience, past successes, educational qualifications and other skills acquired can be reference for each person.
The legal structure of your company is important data for any funding source to have. For example, are you a limited liability company (llc)? Or Sole proprietorship or S Corporation, Partnership etc. so the ownership structure of your business is going to be important data to include. Who owns what percentage of your business? Promoters share holding pattern can also be included.
A Mission statement is an action oriented vision statement, declaring the purpose an organization serves to its audience. It is small statement of why an organization survives, what its overall goal, what kind of products or service it delivers and its location and facilities. You can separately add location and facilities according to your preferences.
A company profile presents an opening for the potential buyer to recognize about the company and allow direct interaction with the sales and marketing teams of the business. By using the best PowerPoint template, one can display an effective profile that will persuade the customers to know more, which ultimately leads to business development. A company profile presentation is a part of sales promotion. An excellent sales presentation has a number of things going for it. You can acquire the trust of the people by framing an authentic report on your company history and of the product you offered. When you’re framing your company profile presentation, try to avoid the false and misleading information, which may questioned your reliability and authenticity.
If you are creating company introduction for your business website, then it should be carefully organized so that users will find all the vital information like company address, mission and vision, management team, products/ services etc. on sections like the ‘about us page. Learn more about after downloading our company profile PowerPoint template free or best free business PowerPoint templates for presentation from slide bazaar gallery.
The company profile function like an informative template that highlights what the business stands for and what serves as a roadmap for growth. It needs to be created from a viewer’s perspective and must be made for the target audience. Picking the right company profile PowerPoint template is necessary to determine the main elements of the business. The sections featured depend on the nature of the business and what are the expectations from the profile one can find hundreds of business profile templates, from which the best template can be chosen to, meet the needs of the organization. Anyway, your company profile presentation must include company introduction, vision, mission, core values, unique products or services, expertise functions, owner profile, industry experience and contact us.
Every business, no matter how big or small, needs to tell a story on their website. It’s just another step towards building a better website for your small or medium business. A well-structured company profile will inspire your readers for a final action. After all, you are trying to run a business and you want to find ways to make your website attract real customers. Further, company introduction in an authentic way smoothens your hiring options, especially for small business enterprises.
