search

Essentials

Must-have decks for quick wins

By Industry

Professionally tailored slides for every sector

By Style

Minimal, modern and creative designs

By Topic

Explore slides curated by purpose and theme

TimelineTimelineRoadmapRoadmapStrategyStrategyGoalsGoalsTableTableComparisonComparisonSWOTSWOTAgendaAgendaArrowArrowWorld MapWorld MapMapsMapsProcessProcessFunnelFunnelTeamTeamOrg ChartOrg ChartPyramidPyramidCircularCircular

Business PlanBusiness PlanBusiness StrategyBusiness StrategyBusiness ProposalBusiness ProposalBusiness ModelsBusiness ModelsDigital MarketingDigital MarketingMarketing FunnelMarketing FunnelCustomer ExperienceCustomer ExperienceProject StatusProject StatusGantt ChartGantt ChartRecruitmentRecruitmentEmployee PerformanceEmployee PerformanceLeadershipLeadershipAIAIMachine LearningMachine Learning

AI Presentation Maker

Install the Windows plugin for quick access to templates and design tools.

AI Infographics Maker

Use our Office 365 add - in to access templates directly from the cloud.

Exe Version

Install the Windows plugin for quick access to templates and design tools.

Office 365

Use our Office 365 add - in to access templates directly from the cloud.

Mac Version

Get the Mac plugin to easily browse, insert, and customize templates and visuals within PowerPoint.

Free Competitor Analysis PowerPoint Template featured image

This template is part of a deck featuring multiple slides. To check out all slides, click on See All. See All round right arrow

Description

Drive strategic clarity with this Purple Competitor Analysis Matrix Template for PowerPoint & Google Slides. The slide presents a ten-row comparison table—Product, Service, Quality, Reliability, Location, Appearance, Sales, Expertise, Price, and Channels—against up to five competitors. A crisp white background highlights dark purple header bars and lavender content cells, while rounded corners and subtle drop shadows lend a modern, polished look. The leftmost Business column uses bold white text on deep purple blocks to emphasize evaluation criteria, and each competitor column features lighter purple hues for rapid scanning.

Built on flexible master slides, you can easily adjust the number of competitors, relabel criteria, or swap color accents to match your brand guidelines without disrupting alignment. Drag-and-drop placeholders and editable shapes make it simple to input your data, update insights, or reorganize columns in seconds. Vector-based tables ensure smooth performance even in large decks, and text styles—including headline, subhead, and body text—are fully customizable to maintain consistency across your presentations.

Compatible with both PowerPoint and Google Slides, this template preserves full resolution across devices and supports seamless online collaboration. Whether you’re preparing investor decks, marketing strategy reviews, or quarterly business reports, this competitor analysis matrix delivers a side-by-side view of your market landscape. Use it to benchmark offerings, spot differentiation opportunities, or drive board-level discussions. With its clean aesthetics and comprehensive structure, this slide balances detailed comparisons with an uncluttered, professional design.

Who is it for

Marketing managers, product strategists, and business analysts seeking to benchmark their offerings against key rivals. Consultants, corporate development teams, and executive leaders can leverage this matrix to inform strategic planning and investment decisions.

Other Uses

Repurpose for vendor evaluations, partner comparisons, feature audits, or internal capability assessments. Adapt the table for risk analysis, feature prioritization, or stakeholder alignment sessions.

Login to download this file

Add to favorites

Add to collection